CHILDCARE CAMPAIGN: CALL FOR MEDIA CHAMPIONS

Introduction

The African Early Childhood Network (AfECN) is a pan-African organisation established in 2015 to promote excellence and collaboration to protect children’s rights, influence policy and practice and strengthen partnerships. It also serves as a platform for sharing experiences and knowledge on early childhood education in Africa. Our vision is an Africa where all children are learning, safe, healthy, happy and are achieving their full potential.

To achieve its objectives, AfECN is engaged in advocacy campaigns at national, regional, and international levels, which involve networking and collaborating with many and diverse groups and organisations, including media and communication experts.

AfECN is, therefore, planning to recruit media and communication champions to join its childcare advocacy campaigns and activities. For this first phase, media champions from Ethiopia, Kenya, Tanzania, Uganda, and Zambia will be prioritized. However, we encourage applications from all over Africa as we are building a database of media champions to inform the next phase of our work in other countries.

Role of media and communication champions

The role of media and communications champions is to spearhead and coordinate publicity campaigns at national and regional levels to inform policy, activities, and programmes on early childhood development broadly but with specific focus on childcare. The campaigns involve synthesizing key childcare advocacy issues and developing suitable and appropriate strategies and messages to promote the wellbeing of young children and to empower women and other caregivers.